Our attention span has remarkably reduced in the last 15 – 25 years.  Currently, our average attention span is 8 seconds, which is shorter than that of a goldfish.  Hence, making lengthy explainer videos isn’t going to help anymore. People aren’t going to sit through long hours of boring explainer video content. It’s important for […]

In the contemporary world of digital marketing, it is an undeniable fact that short videos are rapidly becoming a massive trend all across the globe. Businesses are realizing the actual potential of video marketing. That is the reason, they are ready to spend huge amounts of money in exchange for healthy returns on investments. In […]

Here are a few elements that will give your marketing plan a solid foundation, allowing you to focus on your goals and ensure that your business will succeed and thrive.

“Ugh, sales prospecting. Don’t get me started on sales prospecting!”. That’s probably the most common reaction you’ll get when asking a person working on a marketing team about their sales prospecting strategies. Indeed, sales prospecting is a major sore point for any marketer across any given industry.  Drawing customers in is hard, and closing deals […]

Using graphics and video is more important than ever for businesses while communicating remotely. Learn how you can use visual guides to promote remote work productivity.