A Screen recording is a recording that captures all the activities taking place on a computer, mobile, or tablet's screen. It usually includes both the system audio and microphone audio. Over the years, they have gained a lot of traction and have become one of the most popular ways to live stream games, create screencasts, tutorials, training video guides, how-to guides, etc.
Traditionally, a screen recording was only used to create instructional manuals for software products. However, over time, people started using it for a variety of reasons. Let's take a look at the different types of screen recording videos that are widely used today.
Product owners and marketers can easily create product launch videos using a screen recorder. It helps them highlight important product features to potential customers.
Create Product Launch VideoTeachers can create tutorial videos and screencasts with a screen recording software. Additionally, the videos can also be enhanced with screen annotation features.
Create tutorial videosMarketers and product owners can create product demonstration videos and provide a complete walk-through of their products highlighting all the important features.
Create Product demo videosWith the help of a screen recorder, anyone can create any number of how-to videos. Choose a software that records both system and microphone audio.
Create how-to videosSince customers enjoy interacting with people, and not robots, a brief response video solving customers' queries can go a long way and help provide a customized and unique experience to customers.
Create Customer Support VideosMarketers and salespeople can personalize their cold calls and sales pitches with personalized videos. This is far more convincing to prospects compared to traditional text emails.
Create Sales Pitch VideosOrganizations can make use of screen recorders to create detailed training and instructional manuals to guide them through their onboarding process.
Create remote onboarding videosTeachers can track assignments, share comments and feedback with the help of a screen recording software. It helps teachers address students' doubts and queries.
Create Educational VideosA screen recorder helps you record and share your presentations with others. The screen annotation tools that come with the screen recording software will make your presentations more interactive.
Create Video PresentationsOver the years, the number of use-cases for screen recorders has increased drastically. A lot of organizations, marketers, YouTubers, online tutors and students have started using screen recordings for a variety of reasons. Let's discuss its use cases in detail.
Youtubers extensively use screen recordings for a variety of reasons. Most YouTubers rely on screen recording tools to record their youtube tutorial videos, how-to videos, product review videos, educational videos, product demonstration videos, reaction videos, vlogs, gameplays, etc.
Screencasting has become hugely popular amongst Educators. It helps them create and share quick lectures with real-time audio and video. With the help of a screen recorder, educators can easily create courseware videos, and provide feedback on students' assignments in a matter of a few minutes.
Onboarding new employees is often a stressful task. That's why many leading organizations have started using screencasts to create how-to videos and tutorials explaining all the joining procedures in detail. This makes their job much easier and saves a lot of their time. And, with remote onboarding becoming increasingly popular post the pandemic, a screen recording tool will only help recruiters make the company's onboarding process simpler.
Asynchronous communication has somehow become the go-to mode of communication. Employees and teams working remotely are now aligned to work asynchronously with lesser meetings and calls. Employees can use screen recordings for code reviews, closing support tickets and providing feedback amongst teams. Let's dive deeper and have a look at how a screen recorder aids team collaboration and communication.
Salespeople can showcase their product benefits via product demonstration videos, video presentations, personalized video messages, video emails, and video testimonials. This helps them increase sales and establish a personal connection with their prospects.
send a personalized video note to book a demo,
create product training videos highlighting product features,
reach out to outbound leads via personalized cold calls.
With marketing trends constantly evolving over time, it's becoming increasingly difficult to find an effective formula to increase customer engagement and lead generation. As videos are far more engaging and interactive, marketers can incorporate videos into their marketing campaigns.
informational content,
promotional videos and advertisements, and
Support teams can utilize screen recording software to elevate the overall customer experience by providing customized solutions through videos. This way, it becomes easier for customers to get their queries answered without getting in touch with the customer support team.
Create troubleshooting guides
Provide personalized video replies to support mails/tickets
Create a detailed report analysis
Handle escalations effortlessly by recording calls
Developers can use screen recordings to communicate changes and reviews across internal teams. In fact, many have already started to use screen recordings to conduct code reviews, QA verification, bug tracking, tech stack and architecture review.
Conduct code reviews and feedbacks
Create a development tool guide for new hires
Provide a visual walk-through of project status via project Management tools like Trello or Asana
Designers can easily report technical, visual, or UX bugs via screen recordings. It also helps them share design feedback across teams effortlessly. It bridges the gap between a design team and development team by helping them convey changes effectively.
Communicate their thoughts and ideas clearly to developers
Share design ideas, reviews, feedback, and knowledge with peers
Gaming is another popular industry where screen recordings are heavily used. Gamers can record their gameplays on gaming platforms like Twitch, and upload it to their favourite social media accounts.
Record and live stream unlimited gameplays
Record both browser-based games and app-based games
Edit and create highlights with a built-in video editor
Share their gameplays on social media platforms
Even though asynchronous communication has its set of benefits, it has some downsides as well. When we connect asynchronously, we cannot brainstorm, and have one-on-one conversations simultaneously. That’s why synchronous meetings are important. They play a significant role in building relationships and solving problems.
However, it's impossible to provide your complete focus and attention to all your scheduled synchronous meetings. This is where a screen recorder comes to your rescue. Using it, you record the meeting, and get back to it whenever you want.
You can easily record any of these following meetings using a screen recorder.
or
Let's go ahead and see how to get a screen recording done in both these ways.
Capturing your screen alone doesn't take up much effort and is fairly easy. Here's how it can be done in five quick steps.
Step 1: Download Vmaker’s screen recording software.
Step 2: Sign up for Vmaker.
Step 3: Choose your recording mode. If you're choosing to record only your screen, select the screen recording option.
Step 4: Add frames, customize your background and start recording.
Step 5: Click on the 'Stop Recording' button to stop the recording.
That's it. Your screen recording is done. The recording will now automatically be exported to your dashboard. From there, you will be able to edit, share, download or upload it to various social media platforms.
Recordings with audio narration and webcam overlay can be used to create tutorials, how-to-videos, demo videos, and screencasts. Let's take a look at how we can record the same easily.
Pro Tip: Before you start recording, make sure you have a video script ready. If you have the time, you could also do a few test runs to fine-tune yourself before the actual recording.
Step 1: Sign up and download Vmaker Screen Recorder for Mac.
Step 2: Choose your recording mode. If you choose to record both your screen and webcam together, select the 'screen + webcam' option.
Step 3: Perform a camera and microphone test before you start your recording.
Step 4: Click on the ‘Start Recording’ button to start the recording
Step 5: Once you're done recording, click on the ‘Stop recording’ button to stop the recording.
That's it. You are now free to download, share or upload the recorded video to any of your social media platforms.
Learn more about how to use Vmaker from our personalized tutorials centre.
We have also come up with some useful tips and tricks to help you create endless video recordings efforltlessly.
It's always better to have a rough outline ready before you start your recording process. This helps you maintain your flow. Oftentimes, when we try to record videos without a script, we tend to deviate from the main point of discussion and start talking about irrelevant things. That’s why it’s always advisable to have a script at hand.
Choose a screen recording software that suits all your requirements and start practising with a few mock sessions. This will help you reduce your number of retakes and prepare you for your actual recording.
Select your basic preferences to start your recording. Decide whether you'd like to record your entire screen, tab or just a small section of your screen. It's always ideal to record only relevant sections of your screen as recording your entire screen can be distracting to your viewers.
Choosing the best microphone and webcam is also important as it improves the quality of your recording to a great extent. Investing in a good microphone and webcam will help increase the overall user experience.
Lengthy videos could impact effectiveness. As people have a very short attention span, it's important to make sure you add only relevant points that add value to your audience.
It distracts the audience and makes them lose focus on what you're trying to say. Since the movement of the cursor helps people follow instructions, and allow them to understand what's happening on the screen, it's important to pay attention to your cursor movements as well.
Most screen recorders come with a control menu that allows users to access shortcut keys such as 'pause', 'finish', and 'delete'. Constantly switching between these keys might be distracting for your viewers. So, the best way to record without using the control menu is by switching to hotkeys.
By adding an intro and outro to your video, you'd be able to communicate what the video is about to your viewers clearly.
A screen recorder that comes with a built-in video editor will always come in handy. A screen recorder that comes with a built-in editor will help you get your recording and editing done on a single application. You can make good use of Vmaker's built-in editor that allows users to trim, crop, rotate, flip, add subtitles, music, backgrounds, etc to your recording. It's easy to use and allows users to chunk out unnecessary portions of their screen recordings easily.
Camera shyness is a common problem for people across the world. To combat it, we have come up with a few tips and suggestions. With these simple tips, can overcome camera shyness and record videos without freaking out.
Again, as we said before, it's always advisable to have a script ready. Plan ahead and come up with a clean script.
Practicing once or twice before the actual recording will help you omit unnecessary fillers, and help set the pace of the video. Once you've practised a few test recordings, you'd start feeling more confident.
It's also important to choose the right recording space. Make sure you choose a space that's quiet and serene. Inform your roommates or family members beforehand, so that they don't disturb you while you record.
Don't aim for perfection in the very first shot and don't be afraid to make mistakes. If you make a mistake, you can definitely rectify it. So, don't worry about making mistakes.
Using fillers in sentences undermines the real meaning behind your messages. It detracts your confidence and credibility. So, try to reduce the number of 'umms' and 'ahhs' in your speech.
It helps you communicate better with your audience and gets the message across easily. While you speak slowly, you'll appear organized, confident and clear-headed. Your words will also have much more impact when you For Windows users deliver them this way.
Selecting the right screen recording software is often a trickier task. With so many options in front of us, we are bound to get confused. To make your job easier, we have created a series of listicles that lists the best screen recording tools for different use cases and devices. This will help you choose the right software that suits all your requirements.